Our team conducted two sets of user interviews and multiple stakeholder sessions.
During our user interview process we asked questions such as:
- What do you need to feel supported as an early design professional?
- What are some struggles you currently experience entering the creative industry?
From our user interviews emerged our problem statement, based on a recurring juxtaposition:
"New designers avoid networking because of anxiety and fear of judgement. 
Yet, they want to be involved and have meaningful connections with other designers & professionals." 

How might we make networking less intimidating for new designers?
Answer:  By integrating before event preparation tools

Low Res Wireframing
Low Res Wireframing
Site map
Site map
Design System

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